"Businesses are facing the threat of digital disruption but can respond with their own digitisation strategy"
On this page:
Digital transformation defined
Key steps involved
How we help you achieve your digital transformation goals
How you can measure the impact of your digital transformation journey
Digital transformation defined
Digital transformation is the process of integrating digital technologies into a variety of business systems which fundamentally changes the way that business operates. It effects both top line revenue and bottom line profit.
What are the key steps in achieving digital transformation?
Think broadly about what you’re trying to achieve. By using design thinking, you can determine who your customer really is, what they want, and what problem you’re going to solve for them. This approach enables more innovative solutions and delivers solutions that everyone agrees on that will provide value to your customer and your company.
Embrace an Agile approach through your entire organisation that fits your culture and business model. Everyone in the company should understand what their role is within the transformation, and how they should be engaging. Within the Agile environment, business value is delivered by small, co-located, cross-functional and self-organizing teams. There is a focus on higher quality outputs and strong stakeholder engagement, leading to happier and more efficient teams.
It is essential that your C-Suite drives the transformation. Digital transformation is all about improving top line revenue and bottom line savings in an efficient way that engages the entire company. The cultural shift required to enable transformation can only be achieved by the CEO and leadership team being active and visible supporters.
Leading Edge digital transformation services
Leading Edge can help you to plan and execute your digital business transformation.
We’ll help you to develop your transformation roadmap, design your new operating model and work within your teams to deliver the technology solutions which will help you to achieve improved performance.
Our services include:
Operational review and future state design
Transformation set up for success, including PMO setup
Complex program and project management
Transition and change management
Agile methodology and Agile coaching
Measuring the impact of your transformation journey
Measuring transformation should be approached as you would with the rollout of your digital program – in small projects, setting up the measurement and reporting of each activity as it is delivered into your organisation.
While traditional measures of revenue, cost and customer satisfaction are still valid, with the new online technology, there are many more creative ways to measure your ROI for your transformation through the capture of more complex and relevant data. For example, you can measure percent of revenue through your digital channels, the reach to your market, percent of digital marketing spend or how much each of your business units contributes to your digital initiatives. The possibilities are endless.
We can work with you to determine the right measures and integrate them into your operating rhythm.